Which of the following is associated with a brand name through auditory means?

Sonic branding refers specifically to the use of sound to create an identity for a brand. This can include jingles, sound logos, or any auditory cues that become associated with the brand in consumers' minds. The key factor in sonic branding is that it engages the auditory senses, allowing a brand to distinguish itself through the distinctive sounds it employs. This can enhance brand recognition and recall, as sound can evoke emotions and memories, much like visual elements do in branding.

Other branding concepts, such as visual branding, focus primarily on imagery, colors, and shapes to create a visual identity. Emotional branding aims to connect with consumers on an emotional level, influencing how they feel about the brand rather than specifically how they recognize it through sound. Cultural branding relates to the association of a brand with cultural elements or movements. While each of these branding strategies plays a role in how consumers perceive and interact with a brand, sonic branding is uniquely tied to auditory experiences.