Which element is NOT part of the external market environment?

The element that is not part of the external market environment is internal company strengths. The external market environment includes factors that influence an organization from the outside, such as economic conditions, competitive dynamics, and social and cultural shifts. These external factors can significantly affect how a business operates, its strategy, and its overall performance.

Internal company strengths, on the other hand, refer to the internal capabilities, resources, and competencies that a company possesses. These strengths can include skilled personnel, proprietary technologies, and efficient processes. While they are crucial for a company's competitive advantage and strategic planning, they fall within the internal environment of the organization rather than the external market environment. Understanding both external and internal factors is important, but categorizing internal strengths as external factors misrepresents their role in the broader marketing context.