One of Dollar General's strengths is:

Choosing low-cost operations as a strength of Dollar General speaks to the company's business model and operational efficiency. Dollar General has established itself as a discount retailer, focusing on offering a wide variety of products at lower prices. This ability to maintain low operational costs allows the company to pass those savings on to customers, making its offerings accessible to a broader demographic.

Additionally, low-cost operations can result from various factors, such as efficient supply chain management, strategic store locations in rural areas, and a no-frills shopping environment that helps to minimize expenses. By emphasizing cost-effectiveness, Dollar General can attract price-sensitive consumers and maintain a competitive stance in the retail market.

Even though strong brand recognition, diverse product range, and high-end product offerings may play roles in a company's performance, they are not as pivotal to Dollar General's strategic advantage as its low-cost operations. The emphasis on cost-saving measures is a central part of its appeal and the foundation of its market positioning.